This week we’re speaking to augmented reality (AR) designer, Doddz.
The 28-year-old has made a career working with some of the biggest names out there – from Drake to Dior, Amazon to Adidas, and plenty more – by tapping into AR when it was new.
Now making a six-figure salary, Doddz’s days of struggling at school are long behind him.
First, he fell into graphic design by accident, then he bribed a guard to get access to pitch to a leading businessman which resulted in a job, then he moved into AR.
It’s been a fascinating journey for the creative designer, so here’s how he made it.
Hey Doddz, so what got you into creative design?
Honestly, while applying for college I needed a fourth option and nothing piqued my interest, my dad suggested graphic design, which I thought was woodwork and thought, yeah, why not.
Prior to that I’d never done anything creative.
I’m pretty sure I was asked to leave art class at school and made to take German instead.
You failed your A-Levels – clearly that hasn’t held you back.
An A-Level is a certificate that says I have this amount of knowledge on a certain topic or program but, in my opinion, there are multiple ways to show you have that level of knowledge in a certain area outside of the educational system.
If you can show you’re the kind of person who has gone above and beyond to learn in a certain area, then you’ll look more passionate than the person who simply turned up to class and can remember things from a textbook long enough to write down in an exam.